Media Packet

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Michaela Watkins
Symmetry Agency
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mwatkins@symmetry.agency

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The Steel Market Development Institute Presents World-Class Media Center at the 2017 Washington Auto Show®

WASHINGTON, Jan. 24, 2017 /PRNewswire/ -- The Washington Auto Show®, the public policy show on the auto industry circuit and the largest consumer show in Washington D.C., will feature a state-of-the-art media center specifically designed to meet the needs of press attending the 2017 event. The media center will be sponsored by the Steel Market Development Institute (SMDI), a business unit of the American Iron and Steel Institute.

"As fuel economy and safety standards increase, so does the need for high-performance vehicles," said Jody Hall, vice president, automotive market, SMDI. "The Washington Auto Show is a great opportunity for SMDI to showcase the benefits of advanced high-strength steels in developing vehicles that are lightweight, fuel efficient and durable. We look forward to meeting with media members and other industry influencers to discuss how steel can help automakers meet future regulations and standards."

The media center will provide world-class services and amenities for visiting press including high speed Internet connections, computer and mobile charging stations, press kits and show materials, social media updates, catered food and refreshments and much more. Press and media professionals will enjoy private space for working, dedicated support staff and close proximity to the show floor.

The media center will open for the MobilityTalks Internationalsm global transportation symposium (Tuesday, Jan. 24 and Wednesday, Jan. 25), and will continue to be available throughout the Public Policy Preview Day (Thursday, Jan. 26) and the 10-day public show Friday, Jan. 27 to Sunday, Feb. 5. The media center will be located next to the Auto Show office off the L Street bridge on the second level.

About The Steel Market Development Institute
The Steel Market Development Institute (SMDI) – a business unit of the American Iron and Steel Institute (AISI) - increases and defends the use of steel by developing innovative materials, applications and value-added solutions for customers in the automotive, construction and packaging markets. SMDI automotive investors include: AK Steel Corporation, ArcelorMittal and Nucor Corporation. For more information on SMDI, visit www.autosteel.org or follow @SMDISteel on Twitter.

AISI serves as the voice of the North American steel industry in the public policy arena and advances the case for steel in the marketplace as the preferred material of choice. AISI also plays a lead role in the development and application of new steels and steelmaking technology. AISI is comprised of 19 member companies, including integrated and electric furnace steelmakers, and approximately 125 associate members who are suppliers to or customers of the steel industry. 

About the Washington Auto Show
Known as "The Public Policy Show," the Washington Auto Show kicks off January 24, 2017 with two days of powerful and purposeful dialogue between industry leaders and public policy makers on issues impacting the automotive industry. The event opens to the public January 27 to February 5, and will provide more than 600,000 square feet of autos, advanced technology and experiential events throughout all levels, exhibition halls, exhibit space and meeting rooms of the Walter E. Washington Convention Center, in which more than 35 domestic and import manufacturers present more than 600 vehicles. For more information, please visit www.washingtonautoshow.com.

SOURCE Steel Market Development Institute

For further information: Ann Marie Fortunate, fortunate@franco.com, (313) 567-5040